Consent Inquiry

In my media video i felt it necessary to include music over a selection of violent scenes, so i chose to email the record company seeking permission to use their music. The song is called I'm shipping up to Boston by the Dropkick Murphys. The song is very fast paced with the tone of anger so i felt it to be perfect for my own media trailer.

Mental illness

A mental disorder or mental illness is a psychological pattern or anomaly, mainly shown in behaviour, that is generally associated with distress or disability, and which is not considered part of normal development of a person's culture. Mental disorders are generally defined by a combination of how a person feels, acts, thinks or perceives. This may be associated with particular regions or functions of the brain or rest of the nervous system, often in a social context. The recognition and understanding of mental health conditions have changed over time and across cultures and there are still variations in definition, assessment and classification, although standard guideline criteria are widely used. In many cases, there appears to be a continuum between mental health and mental illness, making diagnosis comple. According to the World Health Organisation (WHO), over a third of people in most countries report problems at some time in their life which meet criteria for diagnosis of one or more of the common types of mental disorder.

The causes of mental disorders are varied and in some cases unclear, and theories may incorporate findings from a range of fields. Services are based in psychiatric hospitals or in the community, and assessments are carried out by psychiatrists, clinical psychologists and clinical social workers, using various methods but often relying on observation and questioning. Clinical treatments are provided by various mental health professionals. Psychotherapy and psychiatric medication are two major treatment options, as are social interventions, peer support and self-help. In a minority of cases there might be involuntary detention or involuntary treatment, where legislation allows. Stigma and discrimination can add to the suffering and disability associated with mental disorders (or with being diagnosed or judged as having a mental disorder), leading to various social movements attempting to increase understanding and challenge social exclusion. Prevention is now appearing in some mental health strategies.

Red band

I have decided that i will place my movie trailer under the Red band categories the reasons for my choice are because there will be certain aspects included in my trailer which would be only suitable for an older audience, these would include swearing, violence, drugs etc. If i was creating this movie for real i would cut aspects of the red band trailer to make it become green band, making it suitable for all audiences and TV.

Idea For The Story

From taking all of the research into account i have finally decided on my media trailer idea. The genre i placed the product under was an action, physiological, thriller. The basics of the story are as follows; a group of students studying phsycology at university begin an experiment. The experiment consists of; What would happen to the human mind if a person was to loose all their loved ones? Through this experiments which happens to the main character, he has a mental breakdown. However he finds out of a member of the team what has happened, and decides to take revenge. Although this seems like the typical revenge movie, which yes people love but, its nothing they haven't seen before. So i decided i wanted to make mine unique. Ive attempted this in many ways, one of which is of the mental breakdown, and how things are created within his mind and the audience have little idea between truth and reality. Second would be in the way he takes revenge. This will be in the way of killing other family members children, wife's moms, dads, etc. This is unique as when the film begins we will develop a liking and pity for the character but as it continues a hatred will form for the way he carry's out his revenge, however i personally feel that his sadistic personality will also create a liking, like how people love the joker within the batman films. I think this will also have mixed feeling towards the movie as some may feel that he is good throughout, others may feel he became bad, and the rest will feel he was bad through out, Giving a varied viewing experience. Moreover people should gain the realisation that due to his catastrophic event, he isn't himself and its his illness that causes him to do what he does. Finally i wanted to have smilar ideas from the movie 'Shuter Island' and 'The experiment' to confuses the audience from reality and fiction, that his own mind does not know whats real and whats not,  but overall i came to the conclusion that i would call it 'A Life's Experiment'.

Font style

I think it is very important in selecting a font style to appear in my movie trailer. The reason for this is i feel, the font style is a reflection of the genre of the movie. For example take the word verdict at the top, the second one downs implies a sort of horror tone, however the third one down has the appearance of a thriller involving technology. I personally feel the last version of verdict is the best example of a thriller. The word Dangerous also implies an action film from the colours of destruction. The font style of taken 2 clearly highlights the genre of the movie with its thick bold, simplistic lettering, but with the colour of red representing anger. When selecting my own font style i need to take all of these into account and find the most suitable for the style of my own trailer.

Thriller trailer analysis

Thriller Trailers on Prezi

Genre for my own media video

Through my countless research, of audience tastes and the concepts of individual genres i ultimately decided to place my trailer under the two genres of an action, thriller. I also studied deeper into audience trends, so i could have a brief idea into what my own target audience would be. Overall i decided to base my target audience between 18-40, and although this seems to be a big age gap between 18 and 40 my research has proved that these age groups would be ideal. Now I have my genre i now need to have a detail description of a thriller and action movie:

Thriller:

 The aim for thrillers is to keep the audience alert and on the edge of their seats. The protagonist in these films is set against a problem, an escape, a mission, or a mystery. No matter what sub-genre a thriller film falls into, it will emphasise the danger that the protagonist faces. The tension combined with the main problem is built on throughout the film and leads to a stressful climax. Hiding highly important information from the audience, and fight and Chase scenes are common methods in all of the thriller sub genres, although each sub genre has its own unique characteristics and methods.

A thriller provides the sudden rush of emotions, excitement, sense of suspense and exhilaration that drive the narrative, sometimes subtly with peaks and lulls, sometimes at a constant, breakneck pace thrills. In this genre, the aim is to deliver a story with sustained tension, surprise, and a constant sense of impending doom. It keeps the audience cliff-hanging at the "edge of their seats" as the plot builds towards a climax. Thrillers tend to be fast-moving, psychological and threatening, mysterious and at times involve larger-scale villainy such as espionage, terrorism and conspiracy.

James Patterson who is a major anthologist said "...Thrillers provide such a rich literary feast. There are all kinds. The legal thriller, spy thriller, action-adventure thriller, medical thriller, police thriller, romantic thriller, historical thriller, political thriller, religious thriller, high-tech thriller, military thriller. The list goes on and on, with new variations constantly being invented. In fact, this openness to expansion is one of the genre's most enduring characteristics. But what gives the variety of thrillers a common ground is the intensity of emotions they create, particularly those of apprehension and exhilaration, of excitement and breathlessness, all designed to generate that all-important thrill. By definition, if a thriller doesn't thrill, it's not doing its job." Also writer Vladimir Nabokov, in his lectures at Cornell University, said: "In an Anglo-Saxon thriller, the villain is generally punished, and the strong silent man generally wins the weak babbling girl, but there is no governmental law in Western countries to ban a story that does not comply with a fond tradition, so that we always hope that the wicked but romantic fellow will escape scot-free and the good but dull chap will be finally snubbed by the moody heroine."

Action:

Action film is a film genre where one or more heroes is put into a load of challenges that require physical feats, extended fights and frenetic chases. They tend to feature a resourceful character struggling against incredible odds, which may involve life-threatening situations, an evil villain, and/or being pursued, with victory achieved at the end after difficult physical efforts and violence. Story and character development are generally secondary to explosions, fist fights, gunplay and car chases.

While action films have normally been a reliable source of revenue for movie studios,  few action films garner critical praise, mainly because of their repetitive heroes or villains. Nevertheless, Hollywood has been making more action films than ever, in part because advancements in CGI have made it cheaper and easier to create action sequences and other visual effects that required professional stunt crews and dangerous staging in the past. However, audience reactions to action films containing significant amounts of CGI have been mixed, and films where computer animation is not believable are often met with criticism.

While action has long been an element of films, the "action film" genre began to develop in the 1970s. The genre is closely linked with the thriller and adventure film genres, and it may sometimes have elements of spy fiction and espionage.

Overall:
Through these in depth descriptions and examples i am now able to understand both genres more deeply, and have the knowlede into what i should include in my own media product.

Genre specific

Media gene on Prezi

Results

The results of this questionnaire was very interesting, and allowed me to finalise my decision on the genre of what my trailer would be. I also gained the realisation of target audience trends, enabling me to understand what is needed to be put in my trailer for it to be a good one.

Please specify you age?-This was my first question, i used this so i would be able to get a broad view from all ages. These were my results:

Although my results were mainly centred around that of the younger generation (10-20), i still was able to have a large amount of answers from others age ranges, making my study deeper. Also i was now able to know what age range to aim my media product at.

Please specify your gender?- This was the second question i asked as i wanted the study to be as equal as possible. These were my results:

And as you can see through my results, i almost have an equal amount of boys taking this questionnaire to girls. This allowed my study to become more equal, and see if preferences between women and men are any different. Also i was now able to know what gender to aim my media product at.  

What is your favourite movie Genre?- I chose to ask this question so i would have the capability to understand what would be the best Genre to go for when creating my own movie trailer. These were my results:

As you can see from the results the three most popular genres are action, thriller and comedy. And with all the other genres having only a small percentage of the votes. This allowed me to come to the conclusion of which genre i would like to enter my own media trailer. So overall i chose to do a action, thriller.

The following two questions i chose to ask was to state their favourite movie and also the reasons being to why this was their favourite movie. This piece of research helped me greatly as i now had the knowledge of what to include in my own media product, to attract the target audience i desire. The answers were interesting, as many of the movies that were chosen mainly fell into the genre of thriller or action, or at least acting as a subtext. Moreover when i cross referenced this with the first question the majority of people of the younger generation voted a movie while fell into the genre of action thriller while, the older generation chose more drama based movies. When i then continued to look at the next question many relevant examples arisen, for me to include in my own video. For instance many people enjoyed there movie because of "the atmosphere it created, being jumpy, tense and intriguing", also people felt that "curiosity" in a film helps draw an audience member closer to the film. This highlights the theory from Steve Neale, who states "that pleasure is derived from repetition and difference" which in basic terms means that if a director portrays there genre, similar but made in a totally different way, this may attract a larger audience. A good example of this would be the movie silver linings playbook, the reason being is although its a romantic comedy, it goes against the status qua of the genre. The reason being is the romantic couple both have mental disorders, and this is unseen in many romantic comedy's, especially how this movie has more of a serious tone compared to other romantic movies. Actors also played a great part in reasons for why people would choose there favourite movie.  

 Do you feel trailers are the best form of advertisement for a movie?-This was the next question i chose to ask as i want to see if people actually felt trailers was the best form of movie advertisement, and from my results you can clearly see that many people do. These were the results:

Please state what you feel makes a good movie trailer?- I then asked this question so i was able to understand what i should include in my movie trailer, to make it of better quality. The main answer i was receiving was "makes me want to watch the movie", as this is the main aim of a trailer i will attempt to do this. Other answers i received was, "tension building", "hooking", "show the best parts of the movie, so it will advertise the film on a higher scale" and "good use of music". Through these answers i picked out the most relevant and useful examples and decided to use them within my trailer.  

I Finally asked what they feel makes a good thriller, i chose to ask this as i decided my genre would become and action thriller, so through this question i was able to know what people are looking for. Many of the answers were "mystery", "Tension building", "hooking", "good use of music", "suspense", "twists" and "makes you think". Through these i now have the capability to understand the basic needs within a Thriller, and also helps me to decide what i should place within my own trailer.

Questionnaire

This was the questionnaire i decided upon so i was able to have a more in-depth look at the consumption of the media product of film and also have a greater understanding on peoples views on trailers.